Apparently, plain vanilla flavoring is just not good enough for the public anymore. It used to be the flavor of choice for a lot of people, but the public has grown tired of it. In fact, the whole idea of “plain vanilla” has a very negative tone to it. It is as if to say that something is just too boring to be bothered with. If that is the case, then why would someone want to get vanilla flavoring in the first place?
The BBC reports that vanilla is not unique enough of a flavor for people anymore. Instead, many restaurants and other facilities are experimenting with other unique flavors to try to find something that catches on well with the public. The taste buds of that public can be a fickle thing though.
For far too long, the flavors produced by the big ice cream companies have been dominated by the simple chocolate, vanilla, and strawberry. There is not much creativity to that, and this may help to explain some of the decline in interest from the public in eating ice cream in general. It is time to mix things up and try some different (and even potentially unusual) flavors to get the public back into ice cream.
The Chinatown Ice Cream Factory in New York City has been doing exotic flavors in their ice cream for some time. For them, this change in global consumer demand has been a plus. More people than ever are interested in just what it is that they are mixing up in there. It just goes to show you the power of economic changes.